John W. Hayes

John W. Hayes

John W. Hayes is blogger, author, and public speaker. In a career spanning more than 25-years, he has dedicated much of his time to demystifying the web and highlighting opportunities for businesses and consumers to thrive in the digital economy. He is the author of five books, is a passionate cyclist, and proud "dance dad" to two daughters.

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Latest Articles by

How to Improve Customer Satisfaction with Online Reviews

How to Improve Customer Satisfaction with Online Reviews

Satisfied customers can increase your retention rates, drive a positive brand image, and bring in new clients. Customer reviews are indicators of how good your business is in doing so. Learn how to improve your customer satisfaction with online reviews.
How to Ask Customers for Reviews: An Ultimate Guide

How to Ask Customers for Reviews: An Ultimate Guide

Customer reviews are a valuable tool in business marketing. Having many authentic consumer feedback is a sign your company is moving the right way. When you start a new company or feel your business is not spoken enough – it’s time to learn how to ask customers for reviews.
New iPhone 14 Review: Is It Worth Buying?

New iPhone 14 Review: Is It Worth Buying?

Apple releases new phones every year. This year, iPhone 14 is on the shopping list of many iOS users. Is this phone worth buying? What to expect from it? Our gadget expert answers these questions and shares his vision of the future of technology.
How To Measure Brand Awareness: 8 Simple Steps

How To Measure Brand Awareness: 8 Simple Steps

Increasing brand awareness is a part of marketing strategy. Even if customers know your brand, they may have no idea of which products or services you provide. So how to measure brand awareness to see whether your strategy is working? Read more.
Consumer Behavior: How to Resist the Power of Advertising?

Consumer Behavior: How to Resist the Power of Advertising?

As consumers, we hate ads. Still, we are persuaded to buy more. How? Michael Barbera reveals the marketing tricks and how they impact consumer behavior. Uncover tips on resisting the power of ads and learn why we buy things we don’t need.
Top Consumer Questions: How Do I Contact Direct Express Customer Service?

Top Consumer Questions: How Do I Contact Direct Express Customer Service?

Direct Express is the US treasury and the National Consumer Law Center recommended option for receiving federal benefits payments such as social security, Supplemental Security Income, disability benefits, and Veterans benefits among others. We did research on the various platforms to find out more about this payment option.
How Does Eating Healthy Save You From Diet-Related Disease?

How Does Eating Healthy Save You From Diet-Related Disease?

Sticking to a healthy diet is a priority for those who care about their well-being. Our nutrition and food safety expert shares her best advice on the following questions: Where to buy quality food? How to stick to a diet even if you’ve reached your weight loss goal?
How to Respond to Negative Reviews: 4 Real-Life Examples

How to Respond to Negative Reviews: 4 Real-Life Examples

What to do if your customer left a negative review? You can leave things as they are or try to solve the consumer’s issue. Knowing how to respond to negative reviews can change the situation in your favor. Learn from the best practices of other companies.